In the last week, we’ve seen the rise of new social media challenges that have us wondering where some folks’ common sense has run off to. In this case, the action of licking the top of a carton of ice cream and putting it back in the freezer for others to buy has left the internet shocked and a company ready to press charges. Yahoo Lifestyle reports that video surfaced on Saturday of a woman opening a tub of Blue Bell ice cream and after some encouragement from someone else, licks the surface of the treat and returns the carton to the freezer. In a statement obtained by the news site, a representative from Blue Bell confirmed they are working with law enforcement, retail associates and various social media outlets to investigate the incident. “Food safety is a top priority, and we work hard to provide a safe product and maintain the highest level of confidence from our consumers,” spokesperson Jenny Van Dorf said. Heavy identified the woman in the footage as “Asia,” a San Antonio…

https://blavity.com/internet-insists-clout-chasers-do-better-after-viral-video-of-woman-licking-ice-cream-launches-trifling-internet-challenge