Musicians of African-American heritage have been an integral part of the global popular music scene from the times of Bob Marley and Tupac Shakur to Snoop Dogg. They are a dominant fixture in most genres of music, contrary to popular belief that Black musicians are only interested in creating rap and hip-hop tracks. Credit: everyskyline / Wikipedia Commons / CC BY 2.0 The unique quality of popular Black music artists is that they usually try to make an industry out of their widespread appeal and they get into merchandising. Once the hegemony of Black musicians, this business model is now duplicated by many other musicians in the industry. It feeds into their popularity and helps them dominate the music scene with fame and numbers. We are all aware of Jay-Z’s multi-million dollar brand which doesn’t stand solely on his popularity as a musician, as Hova invests in real estate, art, and owns companies like his music streaming service Tidal.  Rihanna hitting the headlines as the richest female musician of all time, is another example.  Her cosmetic and fashion brand, Fenty, plays a big part in her $600 Million net-worth.  However, these two aren’t the only Black artists ruling our hearts and our wallets. …

https://fablstyle.com/beyond-jay-z-and-rihanna-black-moguls-dominating-the-music-scene/